Matt Bull

Director

Matt is one of only four Tennis Australia Master Club Professional coaches in WA and is recognised by Tennis Australia as one of the top Club and Tennis Hot Shots coaches in Australia – the only WA coach to have been nominated for both categories at the Australian Tennis Awards, and to have won one of the awards.

Originally from the UK, Matt has been based in Perth since 2001. After four years as Head Coach at Nedlands Tennis Club from 2004 to 2008 he left and moved Tennis Factory to Onslow Park Tennis Club in Shenton Park. Since 2018, Tennis Factory has expanded their award-winning tennis coaching programs to East Fremantle Lawn Tennis Club and most recently to Peppermint Grove Tennis Club. Customers in Perth are now able to enjoy Tennis Factory coaching programs both north and south of the river.

Matt is regarded as a leader in the tennis coaching industry for his vision and drive to help tennis clubs grow their membership and thrive, becoming valuable places for local communities to go to play and socialise. On-court he is passionate about getting as many people as possible playing the game and to help them become the best players they can be, commensurate with Tennis Factory’s slogan ‘Building Better Players’.

Matt coaches at Peppermint Grove Tennis Club.

Neil Hay

Head Coach at OPTC

Before his tennis career Neil was a State League squash player for over a decade and a State Masters Champion. His competitive tennis has included being club champion in singles, doubles and mixed at his local club in Perth, competing as a division 1 pennants player and a winner of an International Tennis Federation (ITF) Seniors event.

Neil has been coaching for a number of years, has completed his Tennis Australia Junior Development course and is currently completing his Tennis Australia Club Professional course.

Neil is an experienced coach having conducted Junior and Adult, group, and individual lessons for beginners to advanced players (including currently working with a handful of up & coming WA junior players). He has gained an understanding of different approaches to the game of tennis having worked for multiple businesses both in Western Australia and the Northern Territory.

Neil is also a qualified social trainer and understands the joy of tennis is gained through participation in the sport with the right level of competition for each player. He has an interest in developing the overall game and the competitive spirit.  His energy and patience ensure that tennis is accessible for a wide range of students.

For adult players, Neil understands the frustration of learning a technique-based sport later in life and brings a range of strategies and technical knowledge to get the best out of each player.

Andrew Purvis

Head Coach at EFLTC

Andrew is originally from Melbourne and is a Tennis Australia Club Professional coach.

Andrew has spent most of his coaching career in Melbourne at centres like Elsternwick Park Tennis Centre and Malvern Tennis Centre and more recently Carlton Gardens Tennis Club where he oversaw the running of quality adult programs and hotshot classes.

Earlier in his career Andrew was in Italy alongside coaching great Bob Brett (former coach of Boris Becker, Goran Ivanisevic and Marin Cillic) working with ATP and WTA players in the top 300 in the world as well as working at the Base Tennis Academy in Germany. At Base Tennis Academy he was overseeing the progress of young athletes that had ambitions of playing college tennis in the US and worked with them privately on mainly technique and tactics as well as mental preparation.

As a player Andrew spent time training and playing at the Saviano and Saddlebrook Tennis Academy’s in Florida where he learnt about the hard work and discipline required at the top level of the game as well as how top academies are run.

Andrew’s experience of coaching in Europe and the top centres in Melbourne and his time spent in the best academies in Florida brings a wealth of knowledge to Tennis Factory in his role as Head Coach of East Fremantle LTC. Andrew loves to watch his and his team’s players develop into the best players they can be.

Andrew coaches at East Fremantle Lawn Tennis Club.

James Williams

Senior Coach & Competitions Manager

James manages all competitions and tennis tournaments run at both clubs – this includes management of pennants, junior club championships and our Hot Shots competitions.

James is a Tennis Australia Club Professional Coach. He has been involved in tennis for many years and some of our tournament players will know him as he is a prolific tennis official who can be found umpiring and officiating at tournaments and state league matches. James has run many tournaments and has also been the Club Captain at Hensman Park TC. If anyone knows the rules of tennis it is him, that’s why he is the perfect fit for the Competitions Manager role.

James coaches at East Fremantle Lawn Tennis Club.

Harry Wilmott-Stanton

Performance Tennis Manager

Harry is a British tennis coach originating from the same town as Director, Matt Bull. Having started coaching at the age of 14 in exchange for tennis lessons and lifts to tournaments, Harry has 14 years of coaching experience. He grew up playing from the age of 3 years old in the academy environment and immediately transitioned into academy coaching. Much of his coaching experience lies working with competitive players, including several national level GB juniors and current NCAA athletes. Harry joins us from the Cairns International Tennis Centre where he played an important role in coaching some of North Queensland’s most promising juniors.

Harry has a Sports Coaching Bachelors degree and a Postgraduate in Sport Performance, both specialising in performance tennis, on top of an LTA Level 3 coaching licence. He was also mentored for 2 years by Julian Godfrey, former coach to Tim Henman and other ATP players.

Harry still competes regularly in WA and has played tennis all over the world representing the Isle of Wight, where his parents now live. In addition to this, he played national level university tennis whilst studying. Outside of tennis, you can find Harry on the beach or in the surf.

Harry coaches at East Fremantle Lawn Tennis Club and Onslow Park Tennis Club.

Vicente Herrera Haddad

Senior Coach

Vicente started his journey in tennis at the short age of 5 years old and since then the sport has been a fundamental part of his life. Top ranked in his home country Chile throughout his junior career, Vicente started coaching hotshots during high school, to then go into college tennis in the United States where he played at Indiana University and competed for 4 years while getting his bachelor’s degree in communications.

After that he did his full transition into coaching when he took an assistant coach position at Oakland City University, leading them to their first conference championship. Not too long after that, he got his silver itf course in Spain before coming to Australia where he based himself in Sydney and coached full time at highly competitive clubs in the Eastern suburbs, working with all type of players. He is experienced with hotshots and junior players as well as adults from beginners to competitive level.

Matt Bode

Senior Coach

Matt started his tennis journey at 11 years old at his local tennis club in Sutton Coldfield where he reached the club’s championship finals in Men’s Singles & Doubles and Mixed Doubles.

Matt is a LTA Level 3 Accredited Coach, Level 3 Pediactric First Aid Qualified. He was Head coach at 3 tennis clubs in Staffordshire. Growing each venue’s memberships & coaching programmes,. Matt also Worked for the Tim Henman Foundation, among many other career highlights.

Outside of tennis, Matt loves to spend time with his family and travel the world with his friends. Matt has been to Austria, France, Belgium, Netherlands, Denmark & Croatia.

Matt coaches at Onslow Park & East Fremantle Tennis Clubs.

Simon Simsic

Senior Coach

Simon is a Tennis Canada certified coach where he earned his Instructor Coach qualification in 2013 and his Club Pro 1 in 2023. Simon has coached for a number of years in his hometown of Toronto working with both adults and juniors both in a private or group setting.

Simon, whose inspiration is Rafael Nadal, still regularly competes. In his free time he enjoys watching all sports, loves biking and being on the beach whether it’s in the water or just tanning on the sand with a good book.

Simon coaches at Peppermint Grove Tennis Club.

Jordan Frieberg

Senior Coach

Jordan began his tennis journey at Viewmount Tennis Club in Toronto, Canada at the age of 8, where he was a long-time member and junior club champion. His love for the sport over the years led him to become a camp counselor and coach at the club. Known for his approachableness, caring nature and engaging style, Jordan works with juniors and adults at beginner to intermediate levels, while also coaching advanced players in semi-private lessons, group settings, and clinics.

Jordan’s coaching expertise is backed by Tennis Canada’s Instructor and Club Pro 1 Coaching Certifications. While earning his BBA at Wilfrid Laurier University, he competed for four years on the varsity tennis team and regularly still competes. Outside of tennis, Jordan enjoys playing hockey, running, and traveling.

Jordan coaches at Peppermint Grove Tennis Club.

May White

Senior Coach

May is a highly accomplished tennis player and experienced coach with nearly a decade of expertise. Combining her competitive success and elite training background, she brings exceptional knowledge and dedication to her coaching.

May works across all levels of player, turning beginners into nationally ranked athletes, offering guidance from her experience and combining her knowledge with a personalised approach to develop each player’s potential.

May is a state league player and PGTC club champion. May has competed on the ITF circuit and in WTA qualifiers and has won multiple women’s tournaments in Perth.

May has honed her skills with some of the world’s top tennis academies and players including:

•    IMG Tennis Academy – trained where legends like Serena Williams, Maria Sharapova, and Andre Agassi developed their careers.

•    Saddlebrook Tennis Academy – trained alongside elite players, including Caroline Wozniacki, Alexander Zverev, and John Isner.

Alongside her coaching May is studying her Master’s in Law at UWA.

May coaches at Peppermint Grove Tennis Club.

Brendan Jones

Senior Coach

Brendan is a state league player, Pizzey Cup representative and was the Captain of the CCGS 1st Tennis team as well as winning multiple junior and men’s tournaments in WA over the years.

Brendan is a success of the Tennis Factory junior program. He began playing at the age of 7/8 years of age at Tennis Factory’s Onslow Park club being coached by our Director Matt alongside some of the state’s up-and-coming juniors. Before long he qualified for the 12 & Under nationals, along with fellow Tennis Factory coach Nic Mitchell.

Brendan is a long-time coach at Peppermint Grove, having coached there for the past 6 years. Tennis Factory is happy to welcome him back to the coaching team.

Brendan is currently studying a double degree in Psychology and Law.

Brendan coaches at Peppermint Grove Tennis Club.

Iain Stewart

Senior Coach

Iain has been playing and coaching with Tennis Factory since 2009. A qualified Tennis Australia Junior Development coach, he specialises in our Hot Shots Development level players.

Iain is well loved and is available for junior private tennis lessons for players in the beginner to intermediate level.

Iain coaches at Onslow Park Tennis Club.

Johnny Sedcole

Senior Coach

Ian Bersan

Senior Coach

Ian has represented WA at a junior and senior state level and is a former US Collegiate player. He is a qualified PE teacher and school administrator and coaches both junior and adult players.

Maddie Yeats

Assistant Coach

Adam Acquarola

TA Coach

Adam began playing tennis at 4, joining East Fremantle Tennis Club in 2015/16 and Tennis factory in 2018 as a student, having lessons with director,Matt and performance coach, Harry. Throughout this time, Adam has added a few pennant shields to the walls of the tennis club and scribed his name into junior club champion twice.

Adam started coaching with Tennis Factory since 2019 at the age of 14 and still competes regularly for East Fremantle. In his spare time, you’ll find Adam on a run with his dog, down at the beach soaking up the good weather or talking about the next camping trip.

Along with coaching, Adam is studying Exercise and Sport Science at Notre Dame.

Morganne Grange

Assistant Coach